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The Fashion Innovation Overview 2025

Fashion for Good has identified five critical systemic barriers that repeatedly hinder innovation across the fashion industry. Drawing on years of experience scaling breakthrough technologies and startups, this overview maps these friction points and existing solutions to guide stakeholders toward a more circular and innovative sector.
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The 8 Impact

Fashion for Good has identified five critical systemic barriers that repeatedly hinder innovation across the fashion industry. Drawing on years of experience scaling breakthrough technologies and startups, this overview maps these friction points and existing solutions to guide stakeholders toward a more circular and innovative sector.
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When two innovation leaders become one

Fashion for Good has identified five critical systemic barriers that repeatedly hinder innovation across the fashion industry. Drawing on years of experience scaling breakthrough technologies and startups, this overview maps these friction points and existing solutions to guide stakeholders toward a more circular and innovative sector.
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2025 Forecast: 6 Major Shifts On Our Radar

Fashion for Good has identified five critical systemic barriers that repeatedly hinder innovation across the fashion industry. Drawing on years of experience scaling breakthrough technologies and startups, this overview maps these friction points and existing solutions to guide stakeholders toward a more circular and innovative sector.
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New Report: We can recycle a plastic bottle in our sleep. We have (almost) no idea what to do with a shoe.

Fashion for Good has identified five critical systemic barriers that repeatedly hinder innovation across the fashion industry. Drawing on years of experience scaling breakthrough technologies and startups, this overview maps these friction points and existing solutions to guide stakeholders toward a more circular and innovative sector.
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Balena

Fashion for Good has identified five critical systemic barriers that repeatedly hinder innovation across the fashion industry. Drawing on years of experience scaling breakthrough technologies and startups, this overview maps these friction points and existing solutions to guide stakeholders toward a more circular and innovative sector.

In Conversation with Balena: Scaling circular materials

The Fashion for Good team interviewed Balena’s founder and CEO, David Roubach, to learn more about the innovator’s story, technology, challenges, and successes and showcase innovations that are driving tangible change in the industry and leading the path to scale.

Related Projects

    The Next Stride: Bio-based Materials for Footwear Soles

    “The Next Stride: Bio-based Materials for Footwear Soles” aims to validate the performance and environmental impact of bio-based polymers as sustainable alternatives to the fossil fuel-derived materials currently used in footwear soles. The objective is to collectively de-risk the transition to these “next-generation” materials by rigorously testing their technical properties and assessing environmental benefits. Ultimately, the purpose is to accelerate the adoption of these bio-based solutions and pave the way for a more sustainable footwear industry.

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The Circularity Race: How Fashion for Good is Changing the Footwear Industry

Fashion for Good has identified five critical systemic barriers that repeatedly hinder innovation across the fashion industry. Drawing on years of experience scaling breakthrough technologies and startups, this overview maps these friction points and existing solutions to guide stakeholders toward a more circular and innovative sector.
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New Report: Closing the Footwear Loop

Fashion for Good has identified five critical systemic barriers that repeatedly hinder innovation across the fashion industry. Drawing on years of experience scaling breakthrough technologies and startups, this overview maps these friction points and existing solutions to guide stakeholders toward a more circular and innovative sector.
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The Next Stride: Bio-based Materials for Footwear Soles

“The Next Stride: Bio-based Materials for Footwear Soles” aims to validate the performance and environmental impact of bio-based polymers as sustainable alternatives to the fossil fuel-derived materials currently used in footwear soles. The objective is to collectively de-risk the transition to these “next-generation” materials by rigorously testing their technical properties and assessing environmental benefits. Ultimately, the purpose is to accelerate the adoption of these bio-based solutions and pave the way for a more sustainable footwear industry.

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Problem Statement
Stakeholders involved

Problem Statement

The apparel industry faces immense pressure to meet the 1.5°C target set by the Paris Agreement, with fashion accounting for 2-8% of global greenhouse gas emissions. Scope 3 emissions, especially from processing (Tier 2), represent a critical challenge. Shifting to dry processing technologies has the potential to reduce water and energy use, contributing to lower emissions and a smaller environmental footprint.

Stakeholders involved

The D(R)YE Factory of the Future project brought together key industry leaders and innovators committed to revolutionizing textile processing. The project’s brand stakeholders included:

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What’s Really Inside Your Running Shoe? Unpacking Footwear Material Innovation

“The Next Stride: Bio-based Materials for Footwear Soles” aims to validate the performance and environmental impact of bio-based polymers as sustainable alternatives to the fossil fuel-derived materials currently used in footwear soles. The objective is to collectively de-risk the transition to these “next-generation” materials by rigorously testing their technical properties and assessing environmental benefits. Ultimately, the purpose is to accelerate the adoption of these bio-based solutions and pave the way for a more sustainable footwear industry.